Academic Writing and Presentation Skills (HUM108)


Academic works such as paper, term paper, report, thesis and final thesis, annotation, abstract, review as well as their presentation belong to the area of scientific works; therefore they have to meet general requirements of structure and content. Academic works have to be in high quality of scientific style. This course presents the structure of academic works, and analyzes scientific texts (composing sentences, paragraphs, and the whole text, referring and quotation, etc.). First part of this course is about theoretical requirements of academic writing and the second is about practical training in writing. During the lectures, students also learn how to finalize their academic work under the requirements of ISM University of Management and Economics.

Aims and objectives

This is a basics course in academic work writing skills for students in the bachelor’s degree programme of studies in economics, management and business administration. Objectives of the course are:

  • communicate effectively in specific writing situations, which may include various academic, professional, or civic situations;
  • understand and respond appropriately to the critical elements that shape communication situations, such as audience, purpose, and genre;
  • critique their own writing and provide effective and useful feedback to enable other students to improve their writing;
  • demonstrate critical and evaluative thinking skills in locating, analyzing, synthesizing, and using information in writing activities.

Learning outcomes

  • Knowledge and its application. Understand basic principles of rhetoric and develop an understanding of written texts as arguments generated for particular purposes, audiences, and rhetorical contexts
  • Analysis. Determine similarities and differences in forms of inquiry and writing across academic disciplines.
  • Research skills.  Employ analytical reading strategies and summarize, paraphrase, draw evidence from, synthesize, and respond to the scholarship of others.
  • Special abilities. Find and evaluate print and electronic source materials appropriate for academic research projects.
  • Social abilities.  Develop original arguments for a range of academic purposes.
  • Personal abilities.  Critically evaluate their own and others’ work and collaborate effectively with other writers throughout the writing process.
  • Language skills. Comprehend technical skills in areas such as grammar, writing mechanics, the documentation of source materials and presentation.